Navigation Overload

Why It Matters:

When users are faced with too many options, they freeze. A crowded navigation menu creates friction, slows decision-making, and increases bounce rates. The key to better conversion? Clarity beats complexity.

Quick Fix Tips:

• Trim the Menu: Stick to 5–7 core navigation items. Less is more.
• Prioritize User Intent: Make your most valuable journeys the easiest to access.
• Group Smartly: Use dropdowns or mega menus to reduce clutter while keeping everything organized.
• Make Mobile a Priority: Hamburger menus should be intuitive and easy to navigate, not a maze.

💡 Bonus Insight: Reducing the number of top-level navigation links to under 7 can improve user engagement and page flow by up to 25%.

Questions for You

Take a moment to reflect:

• Are your top nav items aligned with what users are actually looking for?
• Is your menu guiding or overwhelming?
• Have you reviewed your navigation on mobile and desktop separately?

👉 Not sure? Use Useberry to run a quick navigation test and find out!

By simplifying your navigation, you’ll reduce friction and make it easier for users to find what they’re looking for. This leads to a smoother experience and ultimately higher conversions.

Want to stay on top of more actionable UX tips? Sign up for The Friction Index to get insights like these delivered straight to your inbox!